Get Noticed!
…so you have yourself a shiny new webpage.
Except when you type in the keywords you want to rank high for you’re on page 23.
Hooray.
Barely anybody goes past page 3 on google and if you want to get serious about search engine optimization it’s time to use our graphic design seo services.
What do we do? We take your investment and we research keywords and related keywords, find which one’s are a good fit, then apply that research to optimizing your body copy, title tag, and images. We then invest in one-way backlink generation.
Pretty soon, you’re ranking top tier for the keywords you need to drive traffic and sales to your webpage.
Sound good? Get started.
Google Webmaster account
I guess this is pretty basic but if you don’t know it can be a world of hurt.
Get yourself a google webmaster account. http://www.google.com/webmasters/
This is a great way to show google you exist. Then, you can start getting your pages indexed, and start getting some real traction. Uploading your sitemap in conjunction with getting a google analytics and installing the tracking code will really put a sign in google’s face saying, “I’m here! Love me!”
It’s also a good way to see how many broken links you have. And, let me tell you, keeping that bad-boy at zero is what you want to aim for. Set up a 301 redirect – but just keep that number LOW. L-O-W.
At one point our company exploded in a frenzy of broken links, and our indexed pages actually went DOWN. I put in a re-direct and the broken link counter started to go down – and our indexed pages went up.
So – to recap
1) Get a google webmaster account.
2) Upload your sitemap there.
3) Get a google analytics account.
4) Install the tracking code.
5) Make sure your broken links on your google webmaster account is low.
And you’ll be money.
Meta Tag: Keywords and description
It’s important to have meta tags for both your description and keywords. I figure it’d be like trying to scuba dive without a tank. Not really going to get that far.
However, it’s probably just as important to make sure the keywords and description reflect the content of each individual page. Of course, you hit up your main keywords and all that on your front page, as that’s what’s going to be indexed first. But it might actually count against you if you just copy and paste the same description tag for every single page.
It takes a little bit of time – but going into each page and making sure they’re just right can be well worth it.
Don’t forget a title
You remember this guy? <title>?
Put the keywords you’re aiming for in the title. I’ve seen pages that haven’t ranked start to pop up just because of a simple title change.
It’s that simple.
Get a sitemap, people!
Seriously – why don’t you have a sitemap? It’s one of the easiest ways to tell google where ALL your pages are. Look, just go to http://www.xml-sitemaps.com/ – put in your website. Download the generated .xml file. Upload. Yer done.
Now make a google webmaster account and slap that bad boy in for your sitemap. Easy as pie.
Use alt tags people!
alt=”keyword title” – That’s it! That’s all you need to do!
I’ve seen google pick up a keyword because we had our keyword in the alt tag of the spacer. The SPACER.
So, really – don’t ignore your alt tags, people – they need love too.